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Kumbh Mela 2025: India’s past is showcased in this internationally renowned festival, which increases the country’s allure as a travel destination and even draws in foreign investment.
Devotees play instruments during the ‘Peshwai’ procession of ‘Shri Panch Agni Akhara’, which marks the arrival of ‘sadhus’ and other members of an ‘akhara’ or sect for the annual ‘Maha Kumbh Mela’, in Prayagraj, on December 26, 2024. (PTI Photo)
Kumbh Mela 2025: The Maha Kumbh Mela in 2025 will be India’s largest and most significant religious celebration, but it will also offer enormous commercial and economic opportunities. Prayagraj will host the Maha Kumbh Mela, which is celebrated every 12 years, from January 13 (Paush Poornima) to February 26 (Maha Shivratri). Every Kumbh Mela event has a major positive impact on the national and state economies, making the Maha Kumbh’s economic impact indisputable.
On December 13, Prime Minister Narendra Modi visited Prayagraj and conducted a pooja at the Sangam before initiating construction projects totalling Rs 5,500 crore to upgrade the city’s facilities and infrastructure for the Mela.
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Millions of pilgrims and tourists flock to the host city for the Maha Kumbh Mela, which takes place every 12 years. An estimated 400–450 million tourists are anticipated to visit Prayagraj in 2025, resulting in significant economic activity.
In addition to their religious significance, occasions such as the Maha Kumbh promote tourism, job creation, and economic growth, which benefits nearby companies and advances India’s economy as a whole.
Kumbh Mela 2025: Impact on Local Economy and Business
As millions of people flock to these pilgrimage sites during the Maha Kumbh, demand for Kumbh Mela lodging spikes. This growth helps travel agencies, lodging facilities, dining establishments, and tour operators.
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Services that give guests options for easy and engaging accommodations close to the festival venue, like Kumbh Mela tent rental, are also in high demand.
The tourism business sees a sharp increase in reservations for air, train, and road transport, which generates a slew of income for all industry sectors.
The Maha Kumbh also lowers unemployment in the region by generating a large number of work opportunities, both temporary and permanent, in industries such as construction, security, healthcare, and event planning.
Small businesses and artisans have a great opportunity to sell their goods, which benefits local communities as well. To assist local businesses, pilgrims buy large quantities of food, clothing, religious objects, and souvenirs.
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In addition to helping individual sellers, this expansion boosts the local economy by generating demand for native cuisine, art, and handicrafts.
Maha Kumbh 2025: The Commercial and Financial Elements
According to an earlier Confederation of Indian Industry (CII) estimate, the Kumbh Mela of 2019 earned overall revenues of Rs 1.2 lakh crore, while the last such Maha Kumbh in 2013 generated total revenues of Rs 12,000 crore, including infrastructure upgrading of hotels and airports.
Despite its spiritual and religious significance, the Kumbh Mela’s economic activities created jobs for more over six lakh people in 2019 across a range of industries, according to CII.
As businesses see a huge potential for consumption during the 45-day Maha Kumbh in Prayagraj, India Inc. plans to spend at least Rs 3,000 crore on branding and marketing alone, according to Economic Times.
- Location :
Prayagraj, India